Games like Startup Company
If Startup Company is your kind of game, the closest matches are Business Magnate, Mad Games Tycoon and Another Brick in The Mall — picked from the ranked list below. Reviewers single out its modding support for customization, challenging and relaxing. Each pick is ranked by what players of this game also play, shared genres and tags, and review-mined similarity — not a generic popularity list.
Get personalized picks →Startup Company is a strategy simulation released in 2020 by Hovgaard Games, available for $12.99. Players build and manage a tech startup from the ground up, hiring and training employees, constructing infrastructure, and competing in the market while managing resources. Reviewers highlight the gradual introduction of new elements that keeps the experience feeling fresh over long sessions. Players describe the game as both challenging and relaxing depending on their approach to the simulation. The game supports modding for customization and runs verified on Steam Deck, achieving an 80% positive rating from over 2800 Steam reviews. The sandbox format allows for open-ended management without fixed objectives.
About Startup Company: Startup Company is a business simulation sandbox game where you’re the CEO of a new company. Your job is to build your very own website and compete against the largest tech giants on the planet!

Players who liked Startup Company also play
Steam players who put hours into Startup Company also tend to own these titles — a signal called collaborative filtering. imho.run cross-references millions of library ownership patterns to surface games whose real audiences overlap, regardless of whether their genre tags match.
Business Magnate
WHY THIS
Shares market competition and a challenging mood with Startup Company.
Top pick for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Simulation with Startup Company.
Business Magnate is a tycoon business simulation game where you can create all types of businesses: Cars, rockets, phones, tanks, trucks, airplanes, computers, and ships. Design, produce, market and sell them. You can even run multiple companies at the same time.
Mad Games Tycoon
WHY THIS
Shares a relaxing mood with Startup Company.
Second-strongest match for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Indie with Startup Company.
Form your own game studio set in the early 1980s in a small garage. Develop your own game ideas, create a team and develop megahit video games. Research new technologies, train your staff and upgrade your office space, going from a lowly garage to a huge building. Expand your business and dominate the world market for video games!
Another Brick in The Mall
WHY THIS
Shares resource management and a relaxing mood with Startup Company.
Third-strongest match for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Indie with Startup Company.
Design, build and manage a giant shopping center. Open shops, supermarkets, restaurants, movie theaters, bowling alleys and more. Hire and manage the best staff for the job and milk your customers for all they're worth!
MachiaVillain
WHY THIS
Shares resource management and a challenging mood with Startup Company.
Ranked #4 for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Indie with Startup Company.
Machiavillain is an evil mansion management and strategy game, inspired by Dungeon Keeper, Prison Architect and all the horror movie clichés! Build your own manor, raise your monsters, set up your traps, and exterminate your victims. But to gain reputation you'll have to slay by the horror movie rules!
Tropico 4
WHY THIS
Ranked #5 for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Simulation with Startup Company.
The world is changing and Tropico is moving with the times - geographical powers rise and fall and the world market is dominated by new players with new demands and offers - and you, as El Presidente, face a whole new set of challenges.
Judgment: Apocalypse Survival Simulation
WHY THIS
Shares resource management and a challenging mood with Startup Company.
Ranked #6 for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Indie with Startup Company.
Build, scavenge, craft, and perform occult rituals to survive in a demon-infested, post-apocalyptic colony simulation. Will you survive Judgment day?
Production Line : Car factory simulation
WHY THIS
Shares resource management and a challenging mood with Startup Company.
Ranked #7 for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Indie with Startup Company.
Production line is the new car factory management/simulation/tycoon game that pushes your organisational and entrepreneurship skills to the limit. Can you build the ultimate optimised, free-flowing car production line whilst beating the competition and still turn a profit?
Good Company
WHY THIS
Shares resource management and a relaxing mood with Startup Company.
Ranked #8 for Startup Company fans by collaborative filtering across millions of Steam libraries. Shares Strategy and Indie with Startup Company.
Good Company is an in-depth management sim about building a trail-blazing tech corporation. Assemble complex production lines, manage employee logistics, and sell high-quality products on the market to become the best company in the whole county!
Cheaper alternatives
Games in the same vein priced at least 40% below Startup Company at current Steam store prices.
Garry's Mod
WHY THIS
Priced ~62% under Startup Company on Steam right now. Shares Indie and Simulation with Startup Company.
Garry's Mod is a physics sandbox. There aren't any predefined aims or goals. We give you the tools and leave you to play.
Vampire Survivors
WHY THIS
Priced ~62% under Startup Company on Steam right now. Shares Indie and Casual with Startup Company.
Mow down thousands of night creatures and survive until dawn! Vampire Survivors is a gothic horror casual game with rogue-lite elements, where your choices can allow you to quickly snowball against the hundreds of monsters that get thrown at you. Be the bullet hell!
Sid Meier's Civilization® V
WHY THIS
Priced ~42% under Startup Company on Steam right now. Shares Strategy with Startup Company.
Create, discover, and download new player-created maps, scenarios, interfaces, and more!
Slay the Spire
WHY THIS
Priced ~52% under Startup Company on Steam right now. Shares Strategy and Indie with Startup Company.
We fused card games and roguelikes together to make the best single player deckbuilder we could. Craft a unique deck, encounter bizarre creatures, discover relics of immense power, and Slay the Spire!
Cookie Clicker
WHY THIS
Priced ~62% under Startup Company on Steam right now. Shares Strategy and Indie with Startup Company.
An idle game about making cookies! Originally released in 2013 on the web, and actively developed since then. This is the official version for Steam.
WEBFISHING
WHY THIS
Priced ~62% under Startup Company on Steam right now. Shares Indie and Casual with Startup Company.
WEBFISHING a multiplayer chatroom-focused fishing game! Relax and fish (on the web!)
POSTAL 2
WHY THIS
Priced ~92% under Startup Company on Steam right now. Shares Indie with Startup Company.
Live a week in the life of "The POSTAL Dude"; a hapless everyman just trying to check off some chores. Buying milk, returning an overdue library book, getting Gary Coleman's autograph, what could possibly go wrong?
Plants vs. Zombies GOTY Edition
WHY THIS
Priced ~62% under Startup Company on Steam right now. Shares Strategy with Startup Company.
Zombies are invading your home, and the only defense is your arsenal of plants! Armed with an alien nursery-worth of zombie-zapping plants like peashooters and cherry bombs, you'll need to think fast and plant faster to stop dozens of types of zombies dead in their tracks.
Free alternatives
Free-to-play games that recommended players of this title also tend to enjoy.
Doki Doki Literature Club!
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie and Casual with Startup Company.
The Literature Club is full of cute girls! Will you write the way into their heart? This game is not suitable for children or those who are easily disturbed.
Life is Strange - Episode 1
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it.
Episode 1 now FREE! Life is Strange is an award-winning and critically acclaimed episodic adventure game that allows the player to rewind time and affect the past, present and future.
Ultimate Custom Night
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie with Startup Company.
Welcome to the ultimate FNAF mashup, featuring 50 selectable characters and custom difficulties!
Bongo Cat
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie and Simulation with Startup Company.
Bongo cat needs your help. Bongo cat needz more hatz!!! Every time you press a key, Bongo cat will punch your taskbar. Type, click, play, work to collect more points. Which hats will you find?
The Murder of Sonic the Hedgehog
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie and Simulation with Startup Company.
Sonic the Hedgehog...was murdered!? Get to the bottom of the mystery in this brand-new adventure!
Indigo Park: Chapter 1
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie with Startup Company.
Explore the abandoned childhood wonder of Indigo Park! Guided by Rambley the Raccoon, help restore power to the destroyed amusement park while you run from the reason it shut down.
missed messages.
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie and Simulation with Startup Company.
‘goth gf’s iPhone’ airdrops you - accept or decline? A love/horror story about life, death, & memes.
NGU IDLE
WHY THIS
Free-to-play pick from the same recommendation pool — no purchase to try it. Shares Indie and Simulation with Startup Company.
NGU Idle is a Free To Play Idle game that's full of weird humor, tons of upgrades and hundreds of hours of content! Try out NGU Idle today and experience the joy of Numbers Going Up!
Narrow it down
Head-to-head comparisons
Frequently asked about Startup Company
- Is Startup Company verified for Steam Deck?
- Yes — Startup Company is Steam Deck Verified, meaning Valve has confirmed it runs well on the Deck with full controller, text legibility, and default configuration support.
- How much does Startup Company cost?
- Startup Company is listed on Steam at 12.99 USD (current store price; Steam sales may reduce this temporarily).
- What games are most similar to Startup Company?
- Based on Steam play patterns and shared genres/tags, the games most often recommended alongside Startup Company are Business Magnate, Mad Games Tycoon, Another Brick in The Mall.
- Who developed Startup Company?
- Startup Company was developed by Hovgaard Games.
imho.run ranks Steam game alternatives using a mix of collaborative filtering (ALS / iALS / EASE / LightGCN), content scoring over genres, categories, Steam tags, developers, and publishers, plus AI-extracted vibes mined from review text. The page above is generated in seed mode anchored on Startup Company.
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